Effective Date of this version: August 12, 2016
Table of Contents
The terms “Automatic Anonymous Information” and “AAI” refer to information we collect through this Website that does not, in and of itself, identify you personally. One example of AAI is your IP address.
The term “Content” refers to all of the software and code comprising or used to operate this Website, and all of the text, photographs, images, illustrations, graphics, sound recordings, video and audio-video clips, and other materials available on this Website.
The terms “Crocs,” “we,” “us,” and “our” refer to Crocs Retail, LLC.
The term “Feedback” refers to all of the software and code comprising or used to operate this Website, and all of the text, photographs, images, illustrations, graphics, sound recordings, video and audio-video clips, and other materials available on this Website.
The terms “Personally Identifiable Information” and “PII” means information about you that could permit one to identify or contact you. Examples of PI include your name, address, and email address.
The term “User-Generated Content” refers to all of the text, photographs, images, illustrations, graphics, sound recordings, video, audio-video clips, and other material that you post on or through our Website using the social networking tools we make available to you and that does not constitute Feedback. One way that User-Generated Content differs from other information you provide to us is that, once submitted, User-Generated Content is made available on our Website to others. Examples of User-Generated Content are information you provide as part of a product review and comments you make in response to a blog post.
The term “Website” ” refers to crocs.com, including the Crocs online store, which is owned and operated by Crocs Retail, LLC.
What Type of Information Does Crocs Collect?
We collect two types of information from visitors to the Website, “Automatic Anonymous Information,” or “AAI,” (which does not, in and of itself, identify you personally) and “Personally Identifiable Information,” or “PII” which is individually identifiable information about you that could permit one to identify or contact you.
Information You Manually Provide. We collect the information, including PII, you manually provide (using your keyboard, touchpad, and/or mouse) when you use our Website. At various places on the Website, we may request certain PII, such as your name, phone number, email, billing address, and shipping address. You may choose to provide PII to access or use certain features or services of the Website, such as making a purchase, registering on the Website, entering a contest or sweepstakes, filling out a survey, or providing Feedback. Where possible, we indicate which fields of information are required and which fields are optional. You can always choose not to provide information, but you may not be able to use a particular service or feature on the Website.
Information From Third-Party Social Media Platforms. You may be able to register with, log on to, or enhance your profile on our Website by choosing to automatically populate the requested data fields with information you previously provided to a third-party social media platform. By doing this, you are asking the third-party platform to send us information from your profile on that platform. We treat that information as we do any other information you give to us when you register, log on, or enhance your profile.
Information Sent to Us by Your Web Browser. We collect information that is sent to us automatically by your web browser. It typically includes your IP address, the address of the web page you were visiting when you accessed our Website, the name of your operating system, the name and version of your browser, and the date and time of your visit. The information we receive depends on the settings on your web browser. Please check your browser if you want to learn what information your browser sends or how to change your settings. We use this information to improve the Content and functionality of this Website, and to better understand and serve our visitors. The information we receive from your web browser does not, in and of itself, identify you personally. However, we may combine it with other information in an attempt to identify you or we may combine it with information that does identify you.
Information from your mobile or tablet device. Likewise, if you download one of our mobile or tablet applications or access our Website through your mobile or tablet device, we may automatically collect certain information from or about your device. The types of information we may collect include the type of device you use, the IP address of your device, your device’s operating system, the type of mobile or tablet Internet browsers you use, and information about the way you use our mobile or tablet application.
In addition to cookies, we may also use “web beacons” and other web technologies to manage our Website and email. A web beacon is a small bit of computer code. Web beacons may be used to count how many people visit a web page or tell us whether an email has been opened. We may link the information we collect using web beacons and other web technologies to PII.
More Information On “First Party” Advertising
First-party advertising works this way: When you visit our Website, we may deliver a cookie to your browser. When you leave our Website and travel elsewhere on the Internet, we may use the cookie to recognize you as someone who has visited our Website, to assume that you are interested in our products, and to deliver an advertisement to you that promotes our products. Although we may work with a vendor to deliver and read our first-party cookies and to serve advertisements on our behalf, our vendors may not use these first-party cookies to recognize you as someone who may be interested in the goods/services of the vendors’ other clients.
You can opt out of first-party advertising by clicking here . When you do, we will deliver an “opt-out” cookie to your browser. When you visit our Website in the future, the opt-out cookie will tell us that you have opted out of Crocs’ cookies for first-party targeted advertisements.
Please note that the opt-out cookie will only prevent delivery of first-party advertising cookies. First-party cookies are different than third-party cookies. Third-party cookies track your online behaviors across nonaffiliated websites for the purpose of delivering targeted advertisements not only for Crocs but for a variety of other companies. To learn more about online behavioral advertising and the choices you have about the delivery of third-party cookies, read the next section.
Cookies Delivered by Third Parties
In addition to the cookies we deliver to your computer through our Website, certain third parties may deliver cookies to you for a variety of reasons. For example, we use Google Analytics, a web analytics tool that helps us understand how visitors engage with our Website. To learn more about Google Analytics, click here. We also participate in the Adobe Marketing Cloud Device Co-op to better understand how you use our Website and apps across the various devices you use, and to deliver tailored marketing and promotions. Click here to learn more about how Adobe does this. Other third parties may deliver cookies to your computer for the purpose of tracking your online behaviors across nonaffiliated websites and delivering targeted advertisements either on our Website or on other websites.
You have choices about the collection of information by third parties on our Website. For example, if you don’t want information about your visit to our Website sent to Google Analytics, you may download an Opt-out Browser Add-on by clicking here. Please note that the Add-on does not prevent information from being sent to Crocs.
In addition, if you would like to opt-out of having interest-based information collected by certain entities during your visits to our Website or other websites, please click here. You will be directed to an industry-developed website that contains mechanisms for choosing whether each listed entity may collect and use data for online behavioral advertising purposes. It may be that some of the third parties that collect interest-based information on our Website do not participate in the industry-developed opt-out website, in which case the best way to avoid third-party tracking of your online behaviors may be through your browser settings and deletion of cookies. Please note that the industry-developed opt-out mechanism described above is device specific. If you wish to opt-out from having interest-based information collected by participating entities across all devices, you need to visit the opt-out page from each device.
Our Use of Your Information
Generally, we use the information we collect through our Website:to provide the information, products and services you request;
to provide you with effective customer service;
to provide you with a personalized experience when you use our Website;
to contact you with information and notices related to your use of our Website;
to contact you with special offers and other information we believe will be of interest to you (in accordance with any privacy preferences you have expressed to us);
to invite you to participate in surveys and provide Feedback to us (in accordance with any privacy preferences you have expressed to us);
to improve the Content, functionality and usability of our Website;
to better understand your needs and interests;
to improve our products and services;
to improve our marketing and promotional efforts;
for security, credit or fraud prevention purposes; and
for any other purpose identified in an applicable privacy notice, click-through agreement or other agreement between you and us.
More information on how we use PII collected as part of a contest or promotion. When you enter a contest or other promotion, we may ask you for certain PII to administer the contest, send you promotional emails, notify winners and make the winners’ list publicly available (pursuant to applicable law). Your consent to such promotional use and disclosure of this information generally is a condition of your participation. In cases where the contest or promotional offer is co-branded with or sponsored by another party, we may share your information with that party. Entering such contests and providing the required PII is solely your choice; you do not need to provide such information or enter such contests to browse this Website.
In General. We respect your right to make choices about the ways we collect, use, and disclose the information you provide on or through this Site. We strive to provide choices to you at a meaningful time and in a meaningful place. This Notice describes some of your other choices, such as your choice to opt out of receiving “cookies.”
Do Not Track Mechanisms. Your browser may deliver a “Do-Not-Track (‘DNT’) signal” to this Site. Because of the changing state of technology and indecision within the technology and marketing industries regarding the meaning of DNT signals, we currently do not make any guarantee that we will honor DNT signals.
Previously Expressed Preferences. You may be able to change previously expressed preferences regarding how we use information you provide on or through this Site. For example, if you have provided your contact information and receive periodic emails from us, you may decide to stop receiving those emails by clicking the “unsubscribe” link in an email’s footer. You may be able to change other preferences through an account you create on this Site. Otherwise, please contact us using the information provided above.
Steps We Take to Safeguard your Information
We maintain reasonable administrative, physical and technological measures to protect the confidentiality and security of information you submit on or through our Website in accordance with applicable legislation and regulations. For example, when collecting credit card information for online purchases, we offer secured-service transactions that encrypt your information in transit to thwart others from intercepting or misusing it.
Unfortunately, no website, server, or database is completely secure or “hacker proof.” We therefore cannot guarantee that your PII will not be disclosed, misused or lost by accident or by the unauthorized acts of others. Further, we cannot control dissemination of PII contained in User-Generated Content you post on or through our Website, and you should have no expectation of privacy in such information.
How Does Crocs Share the Information it Receives?
Crocs may share the AAI and/or PII submitted on or through this Website in the following ways:
Third–Party Service Providers. Crocs shares information collected through this Website with third-party service providers who act for or on its behalf. For example, we may use third-party vendors to design, operate, and/or host our Website; to conduct surveys; and to help us with our promotional efforts. These third parties may need information about you to perform their functions. Typically, third-party service providers who receive PII are bound by contract to use it only on our behalf. However, our third-party service providers may be allowed to use two types of information collected through this Website for their own marketing purposes and/or to market the products and services of their other clients. First, we may permit third-party service providers to use aggregate information about how users of this Site behave to market either their own products and services or the products and services of their other clients. Aggregate information provides a picture of how our users behave collectively—it typically does not provide a picture of how any single individual has behaved on our site. Second, we may permit third-party service providers to use AAI collected through this Website to market either their own products and services or the products and services of their other clients. AAI is information about a particular individual (such as a user’s IP address) but it does not, standing alone, identify the individual. For more information about behavioral advertising, see the “Cookies Delivered by Third Parties” section above.
Third-Party Social Media Platforms. We may share your email address or phone number with a third-party social media platform to confirm that you use the platform so that we can effectively advertise to you through it. Receiving your email address or phone number for this purpose informs these third-party social media platforms that you are a Crocs customer, and they may be allowed to use this information about you for their own marketing purposes. However, we prohibit third-party social media platforms from retaining or using any email address or phone number we provide to them that does not match one they already possess. In addition, we may provide functionality on our Website that allows you to automatically post information about the actions you take on our Website to a third-party social media platform. If you choose to take advantage of this functionality, people with access to your profile on the third-party platform may be able to see the actions you have taken—for example, the items you have purchased. Thus, you should have no expectation of privacy in those actions. Further, if you choose to link your profile on our Website with an account on a third-party social media platform, we may share the information in your profile with that third-party platform.
Affiliates and Subsidiaries. We may share your information with our affiliates and subsidiaries for their own marketing purposes. Before doing so, however, we may offer you the opportunity to “opt out” or “opt in” as required by applicable law.
Business Partners. From time to time, we may share your information with selected third parties (other than our service providers, affiliates, or subsidiaries) for their own marketing purposes. For example, in cases where a contest or promotional offer is co-branded with or sponsored by another party, your participation may be conditioned on our ability to share your information with that party. In such circumstances, if you do not want us to share your information with our co-sponsor, you should not participate in the contest or promotion.
Business Negotiations. We may contemplate, for strategic or other reasons, selling, buying, merging, or otherwise reorganizing one or more of our businesses. In negotiating with a third party about entering into such an arrangement, we may need to disclose your information. In such cases, we will take reasonable measures to protect the information we disclose, for example, by requiring a prospective purchaser to sign a non-disclosure agreement limiting the use and protecting the confidentiality of the information.
Business Transfers. We may transfer the information you submit on or through our Website to any organization that acquires or merges with us.
Compliance With Laws and Protection of Our Rights and the Rights of Others. Crocs may be obligated to cooperate with various law enforcement inquiries. Crocs reserves the right to share or transfer your information to comply with a legal requirement and to disclose any activities or information about you to law enforcement or other government officials as we, in our sole discretion, determine necessary or appropriate, in connection with an investigation of fraud, for the administration of justice, intellectual property infringements, or other activity that is illegal or may expose us or you to legal liability.
As Described in a Privacy Notice. We reserve the right to disclose your information as described in any privacy notice posted on a page of our Website where you provide that information. By providing your information on that page you will be consenting to the disclosure of your information as described in that privacy notice.
Links to Other Sites
Accessing and Updating Your Information
You always have the opportunity to review and change the information you provide to us by logging into the Website and entering in the new information yourself. You can edit your name, contact information and preferences by logging into the “My Account” section of the site.
A Special Note About Children’s Privacy
You must be at least 13 years old to have our permission to use this Website, and at least 18 years old to register on our site or make any purchases in our online store. We do not knowingly collect, use or disclose PII about visitors under 13 years of age. If you are under the age of 13, you can use this service only in conjunction with your parent’s or guardian’s permission.
From time to time, for example, because of changes in the law or technology or the way we operate our business, we may ask your permission to use the information we have collected from you in new or different ways. We will do this by sending you a notice by email at the last email address you provided us, asking you to agree to the change. If you do not expressly agree to the change, we may, at our discretion, delete all or some of your PII from our databases to avoid using your information in ways to which you have not consented.
Transfer of Data Abroad
Contacting Crocs with Questions or Comments
You may also contact us at:
Crocs Retail, LLC.
7477 East Dry Creek Parkway
Niwot, CO 80503
We always enjoy hearing from you and appreciate your business.